An important factor in Lennox' growth was its first national cooperative advertising campaign, launched in major city newspapers in 1949. The first co-op campaign was a huge success, and the second campaign in 1950 was the first to feature a popular new character: "Lennie Lennox." 

Lennie was the brainchild of Lennox artist Ernie Helland, who first drew the character in 1946 to illustrate furnace instructions and later adapted Lennie for use in advertisements, sales brochures, cut-out display sets, and even salt and pepper shakers.

	Sunbelt Heating and Air Conditioning collects Lennie Lennox advertising memorabilia.

Sunbelt Heating and Air Conditioning started collecting antique coin banks in the mid 1980's and Lennox advertising memorabilia from the 1940's and 1950's.  We also some  Lennox radio jingles from the 1950's. linked below that allows you can listen to these interesting jingles from days gone by.

This page was created simply for fun and interest. Stop, take a few minutes and enjoy some of Lennox's history. 

If you have any information about the Lennie Lennox era at The Lennox Furnace Company (we know there is lots of Lennox employees and dealers that can help document Lennie's reign), we would love to add it to this page. We would love to have a picture of Lennie's creator, Ernie Helland, on this page. Can you help? Please write.

[Go to the Lennox Nostalgia Main Page] [Top of Page]

Copyright © 2000 - 2010 Sunbelt Heating and Air Conditioning.  All rights reserved.
Revised: April 07, 2010